TrueCar On Ice In Colorado

First fallout of TrueCar.com's run-in with regulators: TrueCar suspended its service in Colorado. In an e-mail sent to dealers, a Colorado TrueCar account manager told his flock that the suspension is voluntary while TrueCar tries to work out with the state how to "conform to the rules of the road in your state." In the e-mail, obtained by Automotive News [sub], TrueCar account manager Thuy Adomitias writes:

"We feel comfortable that we will be able to address any regulatory issues by Jan. 17, at which point we will be reactivating our service, including automatically reactivating your account."

Colorado was not the only state that put TrueCar under the magnifying glass. Regulators and dealer associations in several other states had contacted TrueCar. However, TrueCar did not extend the suspension to other states.

TrueCar said it will comply with all state laws and will change its Web site and methods if necessary.