Despite the global economic slowdown, the US luxury fashion market
still continues to grow, said Marc Karimzadeh, Fashion Features Editor
of American Women's Wear Daily at the seminar on "Trends and
opportunities: A view from the North American market" held yesterday
(January 18) during the Hong Kong Fashion Week. He said that amid the
pessimistic financial climate, New York remains a paradise for young
fashion designers to realize their dreams, continuously attracting new
designers from around the world to start their career there, and among
them are a number of talented young designers who have risen to fame.
"World renowned designers like Calvin Klein, Donna Karen, Marc Jacobs
and Michael Kors represent the golden age of outstanding American
fashion designs, while young designers such as Alexander Wang, Philip
Lim and Jason Wu are the epitome of the new blood of New York's
fashion design, who are injecting new ideas and brand new operation
models into the high fashion world."
According to Mr Karimzadesh, in order to succeed in New York, it is
essential to establish a unique style to stand out in the competitive
arena, and to open the eyes to the borderless vast market. Take
Alexander Wang as an example, his charming dresses have high
wearability and are well-received, whereas Jason Wu, who started as a
Barbie dolls fashion designer, is a fashion designer whose designs are
adored by Michelle Obama. Their unique style in design is one thing
they have in common.
New designers need to have diversified development to expand the
source of income, he said, explaining that "besides designing high
fashion, designers need to design fashion affordable to mass
consumers, in order to meet the upcoming trend of 'democratic fashion'
in the whole world."
More exchange and cooperation between Asian and American fashion
designers will definitely bring more impacts to the entire fashion
industry, he added.
Mr Karimzadeh stressed that nowadays, consumers have become very
savvy, and they prefer fashion items that can create emotions. Lady
Gaga's far-reaching influence to trend-conscious people is undeniable,
making bold "experiment and trial" in mix-and-match a new power.
Besides, he said that followed by the technological advancement, new
fashion retail models and channels such as online shopping and mobile
apps will become increasingly widespread.
When it comes to the future fashion trend, he noted that feminine
tender beauty in design, tough-looking sportive fashion as well as
amusement park-inspired clothing and accessories will be a big heat.
In conclusion, he emphasized that luxurious and exquisite and elegant
fashion is of vast market potentials, and with Chinese consumers
demanding more for luxury fashion, the market will become bigger and
bigger.
More here:
Luxury fashion market continuing to grow amid global economic slowdown
________________________________________________________
You have subscribed to these e-mail notices about new posts to the blog.
If you want to change your settings or unsubscribe, please visit:
?code=32d76605516c3df7bc6dfc008bab47bd&addr=jihsin.news%40blogger.com&
0 意見:
Post a Comment