My-Wardrobe goes mobile

A new Post "My-Wardrobe goes mobile" was written on the January 1, 2012 at 3:55 pm on "Textile Global - Textile and Fashion News".

My-wardrobe.com, the online destination for everyday luxury fashion,
which houses top designer

womenswear and menswear ready-to-wear, shoes and accessories
collections, has launched a mobile site, created by Usablenet. The
site is a streamlined version of the my-wardrobe.com [1] website that
is optimised for all web-enabled mobile phones. The sleek design
features next-generation HTML5 mobile capabilities such as a scrolling
image carousel on the homepage for consumers to dynamically view top
new arrivals; and an expandable and collapsible menu for speedy site
navigation.

Other highlights include a currency dropdown, giving customers the
option to choose to see prices displayed in dollars, pounds or Euros;
'my-bag' functionality that offers users access to  their
my-wardrobe.com [2] account anytime; product list pages features a
refined sorting capability; full search and browse functionality'
and full eCommerce capabilities, with secure checkout.

my-wardrobe.com [3] Founder Sarah Curran, comments, "Our customer
shops in the seams of their life whether it's from a desk, sofa or
on the go. We have worked to be able to create a 360 brand experience,
which includes making the mobile experience seamless, engaging and
extremely easy to use. We have seen a significant increase in shoppers
accessing the site and purchasing through mobile and we hope that this
new mobile-optimised site will fully enhance that experience."

The mobile site was developed by Usablenet, the company behind several
other recent launches of mobile retail sites, including Marks &
Spencer, JD Sports, Boots, and Mothercare.

View original post here:
My-Wardrobe goes mobile

Links:
------
[1] http://www.my-wardrobe.com/
[2] http://www.my-wardrobe.com/
[3] http://www.my-wardrobe.com/

http://www.textileglobal.com/2012/01/my-wardrobe-goes-mobile.html

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